Each week, we will seek to provide you with one entrepreneur who can be considered to be a must follow on Twitter. We will base our selections on inspirational entrepreneurs who provide valuable insight, as well as content for our readers.
We encourage you to follow our reccommended entrepreneurs on Twitter, so that you absorb various viewpoints and opinions. By using Twitter, you enable yourself to consume an endless database of knowledge.
Promoting your business has been easier than ever. Instead of wasting money with print advertising, the Internet enables us to take advantage of money saving alternatives.
Do you own a website? How many social media channels is your business currently involved in? Does your business have a blog that is frequently updated?
All of these alternatives are essential to businesses in 2012, however, many may not be taking advantage of these cost saving solutions.
Each week, we will seek to provide you with one entrepreneur who can be considered to be a must follow on Twitter. We will base our selections on inspirational entrepreneurs who provide valuable insight, as well as content for our readers. We encourage you to follow our reccommended entrepreneurs on Twitter, so that you absorb various viewpoints and opinions. By using Twitter, you enable yourself to consume an endless database of knowledge.
Pinterest has been hailed as the fast growing site of all time. It's currently at over 12 million users and growing steadily. Besides the powerhouse it's become, why else should businesses and bloggers be paying attention? Mashablerecently reported Pinterest drives more traffic to blogs thanTwitter.
Marketers can get a piece of the action and this free "How to Use Pinterest for Business" eBook from Hubspot promises to do just that. It covers how to grow followers, increase traffic, find leads, convert sales and it includes case studies of brands successfully leveraging Pinterest to grow their business.
Running a business is no easy task, especially when you’re just starting out. There’s much to do and since many business owners are new to a lot of the daily tasks, it can become very time consuming. In the past, this used to mean either working 80-90 hours a week (at least in the first several months of being in business), or spending a large percentage of your budget hiring employees to do some of these things.
I started using Hubspot a few years ago as part of my digital marketing business. After watching a demo of the tool's capabilities, we decided to try using Hubspot within our company. We quickly introduced it to some of our entrepreneurial clients as well. I don't use Hubspot in my Philadelphia marketing consulting business today. I'll explain why later, but first...
Starting your own business can be an overwhelming task, especially if it is your first time building a business from the bottom-up. You will quickly realize the only one available to complete all the assignments is you, which means your time is a precious commodity. Writing a full-blown business plan is probably an intimidating task at the top of your list. However, a standard business plan is not necessarily needed for your business to open up shop.
Crowdsourcing is a new tool in the entrepreneur's arsenal. According to Wikipedia, the term crowdsourcing first appeared in a Fast Company article in 2006. The term is defined as:
the act of sourcing tasks traditionally performed by specific individuals to a group of people or community (crowd) through an open call.
For entrepreneurs this provides an amazing opportunity to tap into a global pool of talent for everything from designing your Web site to designing a tee shirt to creating your logo at very affordable prices. Platforms have emerged to manage the process of crowd-sourcing and savvy startups are using them to move quickly with a splash of style.
Whether you’re a multi-national corporation or an aspiring entrepreneur, webinars can play an instrumental part in reaching your target market and growing your business. They provide a platform for you to engage with your core audience and allow you to showcase your expertise to your target market at the convenience of you and the listener. You can easily record webinars and post them online so that your audience can listen to them whenever and wherever. You can let your users help you promote your brand by encouraging them to share the webinar on their social media channels. In this post, we’ll talk about webinar best practices, and provide a comparison of the best webinar platforms online.
"43% of people lose irreplaceable files every year"
Updated as of March 2011: Mozy.com is one of the most popular online backup services for individuals. The main reason is due to it's low price point (now $5.99 a month for 50GB of storage). They recently changed their pricing and no longer allow for unlimited storage. In addition to the 50GB plan, they also offer 125GB for $9.99 a month.